Thursday, December 22, 2005

King Kong on a Good Cause

As an alternative to the traditional angel, a toy replica of King Kong was used to put the finishing touch on a Harrogate Christmas tree to launch a new campaign by Cancer Research UK.

Images of Kong – whose latest movie blockbuster hit cinema screens last week – are being used on special fundraising badges now available in selected shops.
The collectable badges, which come in four unique designs, are on sale throughout December – including at Cancer Research UK's own Wishes outlet in Beulah Street, Harrogate – for a suggested donation of £1. The entire proceeds from sales will go directly to helping the charity achieve its goal of curing cancer faster.
To help launch the campaign, the charity also enlisted the help of George Claydon, whose mum Ingrid was diagnosed with breast cancer in 2003 when he was only two. Since then, Ingrid has helped raise thousands of pounds for Cancer Research UK, with George supporting her.
King Kong badges are also available Peacocks, Wilkinsons, Game, Murco and Cineworld cinemas – all supporters of Cancer Research UK.

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